The Old Sportswriter tries to fit in with the growing influence of influencers

The Old Sportswriter (OSW) discovered a few years back that he had fallen somewhat behind in the area of popular culture when hearing that Karl-Anthony Towns’ new lady friend, Jordyn Woods, was an “influencer” on social media.

was then that OSW discovered influencer was an occupation, and apparently with excellent financial reward when attracting a proper audience — for instance, young folks who know Venmo isn’t a hotshot baseball prospect who just defected from Cuba.

this issue was explored, OSW found out there is an entire industry covering relationships among influencers and other celebrities, and Ms. Woods was in the midst of a falling out with her pal since grade school, Kylie Jenner, a Kardashian half-sister and daughter of former reality show star Caitlyn Jenner.

Anyhow, evidence of the cooling off between Jordyn and Kylie was that Jordyn did offer a birthday greeting to Kylie on a social site, but it was not nearly as warm-hearted and gushing with praise as in the past.